When you’re launching a new Kickstarter campaign there are lots of things you should do.  Do make an engaging video.  Do give lots of game information.  There’s even more things you should make sure you avoid; the most important of which is to not use someone else’s artwork.

Case in point Occupation: The Awakening, which launched on Kickstarter recently and contains minimal game information.  The video just shows a model that’s a step up from a stick figure in an empty environment.  There’s something curious about the cover image for the video though, see if you can figure out what it is.

 very close

One is a screen capture from the Occupation: The Awakening Kickstarter site and the other is some concept art for Tom Clancy’s Ghost Recon Future Soldier from UbiSoft.  Can you guess which is which?

Greg Micek

Greg Micek

Editor at Cliqist
Greg Micek has been writing on and off about games since the late nineties, always with a focus on indie games. He started DIYGames.com in 2000, which was one of the earliest gaming sites to focus exclusively on indie games.
Greg Micek

@cliqist

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@Josh_BadWriter Damn, that sucks! About not doing videos that is. Will definitely be missed. - 5 days ago
Greg Micek
Greg Micek
Greg Micek
greg@cliqist.com